• Free UK delivery over £30

  • Gift wrapping

  • Cruelty free

  • Find the perfect fragrance

    for your chance to win

    Find the perfect Yardley London fragrance and be in with a chance to win instant prizes daily from Yardley London and our amazing partners, including a dinner and a one-night stay at an Everbright hotel, tickets to the immersive theatre adaptation of The Great Gatsby and lots of treats from our partners at Craftiosity, Bird & Blend, Seed Pantry, Vegan Bunny and more! There are loads of prizes to win everyday from now until March 8th.

    Find the Perfect Fragrance >

  • 1/3 off

    this Mother's Day

    Need some inspiration in the run-up to Mother's Day? Our Traditional Florals collection is made up of some of Yardley London's most-loved and time-honoured scents such as English Lavender, English Rose, Lily of the Valley, and April Violets so you can gift the very best of Yardley London, now at 1/3rd off.

    Discover our Flourishing Floral Story >

  • Try something new

    with Contemporary Florals

    For something a little different, try Yardley London's Contemporary Florals, taking inspiration from some of England's beautiful blooms enhanced with a modern twist. Choose from Bluebell & Sweet Pea, Blossom & Peach, Freesia & Bergamot, or our warming Poppy & Violet, now all at 1/3rd off.

    Discover Contemporary Florals >

  • Flowerazzi

    the perfect pamper experience

    Discover Yardley London's Flowerazzi collection, an indulgent bathing range fragranced with sparkling Magnolia & Pink Orchid. Packed full of nourishing ingredients such as shea butter, vitamins A, C and E plus organic and sustainably sourced camelia oil, this collection makes for the perfect pamper present this Mother's Day.

    Discover Flowerazzi >

A flourishing floral story

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... and All Things natural

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Ingredient stories

We have always used the best quality ingredients for our products. From 1932, when the Yardley scientists were first sent to travel the world in search of the finest Lavender, we have always prided ourselves on using natural ingredients to enhance our formulas and continue to look for skin-caring ingredients that are sustainably sourced.

Discover our Ingredients >
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Fragrance stories

English flowers have been at the heart of Yardley London's Flourishing Floral story since it all started in the 1600's. Still inspired by beautiful florals, Yardley London works with the best perfumers in the industry to capture these delicate scents and deliver them in a bottle.

Discover our Fragrance >

Celebrating 250 years

of expertise in fragrance

Discover our story
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